Building Your Brand from the Floor Up
Floor coverings occupy a vast interior area within most convention, sports and performing arts venues and as such, provide the single best opportunity to communicate brand or image. Now as never before, you have the freedom to design a carpet that establishes your signature look or communicates sponsorship brands and team identification. Branding your carpet increases point of purchase sales of sponsors' products and team merchandise.
Millitron Imaging Technology
Millitron® imaging, the most highly evolved pattern technology for carpet, leverages the revenue potential of the floor. Quickly, simply and powerfully, Millitron® technology allows us to create customized "banners" of sports icons, sponsor logos and other promotional messages. Developing a carpet sponsorship inventory turns the floor into revenue-producing architecture. Even small spaces such as suites and club seating can be affordably custom-designed to establish an upscale image and to promote team and sponsor recognition.