We love that sustainable practices are becoming important for consumers in the fashion industry. Ecouterre, who devotes their time and energy to the future of sustainable fashion design, interviewed fashion savants to learn about eco-fashion trends we should watch for in 2013.
Many of them agree on one thing – ethical practices are a must. Consumers are also becoming more interested in the story behind the clothes they buy. Appreciation of the heritage and skilled craftsmanship is leading to conscious consumerism, and sometimes, custom designs.
Trends show that consumers are buying new, less often. This means consumers want good quality clothes when they buy new, and are even looking for alternative options – like shopping vintage or participating in a fashion swap. Clothing is starting to become an investment, rather than “just another shirt.”
We hope you enjoy a couple of our favorite fashion finds from Ecouterre!
- This eco-friendly scarf is made from organic cotton and has such a luscious look.
- These earrings are made out of bamboo, which can also be used as building material. We love how they look like modern art!